PRINTED PROMOTIONAL MATERIALS

OVERVIEW:

Design promotional materials to be physically printed by a third-party vendor.

DESIGN CHALLENGES:

  • Determine client’s brand identity, intended audience, and project goals.
  • Research target demographics and create initial concepts.
  • Locate vendors and request samples for review.
  • Evaluate vendors by quality, minimum order quantity, delivery time, and price.
  • Create initial artwork for client review and approval.
  • Review ‘first-piece’ samples for final confirmation before placing order.